Meeting/Event Information

Doing Social Media Right: How to Identify and Share Your A/E/C Firm's Message

February 18, 2020
5:30 PM EST - 8:00 PM EST

33 Harbour Square #202
Toronto, ON

When leveraged properly, social media can be extremely effective in supporting your A/E/C firm’s communications and business development objectives. Learn how to develop and implement a social media strategy for your firm and discover best practices in disseminating your message across your social channels.

Key Learnings

  • Overview of social platforms and their uses
  • Considerations when creating your social media strategy
  • Using mass communication to build relationships with your clients
  • A/E/C firm social media best practices
  • Determining and allocating the optimal resources for social media


As the founder of IDZIOR, Monika Idzior creates and implements results-driven strategic plans to help firms tell their story on social media and other online channels. Using behavioural economics and digital marketing principles, Monika helps firms grow their online presence. By combining left brain analytics and right brain creative, she understands the importance of both performance metrics and creative content in creating a comprehensive solution. Her client base is primarily composed of firms in the A/E/C industry, such as designers, construction management firms and contractors.

Target Audience

Junior and intermediate A/E/C marketing and communications professionals

Markendium Domains of Practice

Promotional Activity (Domain 5)



Event Notes

  • Tickets are limited and available on a first come, first served basis.
  • Light appetizers and refreshments are included.
  • Venue is fully accessible.
  • This is an in-person event only. No recording or webcasting will be provided.
  • Attendees are kindly asked to refrain from recording this event.
  • By registering for this event, attendees consent that any photos taken may be used to promote future SMPS Ontario events.
  • For the event cancellation and ticket refund policy, please see our Ticket Policy.


Photography Sponsor

Venue Sponsor


$35.00 Member Ticket

$55.00 Non-Member Ticket